I usually come up with product and service names as part of my work.
I’ll show you my process by letting Carla tell her story — she’s a dentist who wants to open her solo practice after 10 years working as a mall dentist reliever.
Carla’s Story
Okay, so here’s me. Ten years as a mall reliever dentist. You know the type—3 clinics in one day, dala lagi ang maliit na tool kit kasi “on call” ako.
Finally… my own clinic.
But naming it? Mas mahirap pa kaysa mag-adjust ng ill-fitting dentures.
(Why is this the hardest part? Shouldn’t removing impacted 48s be the hard part?)
Step 1: What I Tried First
First thing I did? Google.
Typed: “dental office name ideas.”
Scrolled. Scrolled.
(Parang lahat ng pangalan may “Smile” or “Dental Care”… parang clone lang.)
Then I checked Google Images for dental logos.
Some were cute. Some had teeth with big cartoon eyes.
(Why is that molar winking at me? Parang may masamang balak.)
Tried those free name generators from domain name websites.
Click. Wait. Read.
(DentalGlow? BrightBite? Parang toothpaste ad sa old TV commercial.)
After an hour… wala pa rin na click sa puso ko.
Step 2: The Thing That Actually Worked
Then I remembered [Your Name] had this “special method.”
So I opened ChatGPT and typed: “Pretend you’re an expert at naming dental clinics.”
(Let’s see if this AI can think better than some of my past lab techs when I give vague instructions.)
It started asking me questions—about my style, my patients, the feeling I wanted the name to give.
Some questions made me pause.
(Huh… never thought about what I want people to feel when they read the clinic name sa tarpaulin.)
I answered them one by one.
It gave me ideas. Some meh. Some actually maganda.
I kept asking for more…
30 minutes later, I had my top 3 favorites.
Couldn’t decide.
(Okay AI, bahala ka na. Just don’t give me something na parang dental floss brand.)
Step 3: Why It Worked
Looking back, it worked because I had a system—questions, answers, filter, repeat.
[Your Name] has been naming stuff for 16 years, so I trusted the process.
Now I have a name that feels 100% me.
I can already picture it on my clinic signage, right beside my PRC and PTR numbers.
(And maybe… printed on a coffee mug na lagi kong hawak habang nag-aantay ng late na pasyente.)
If you’re another dentist starting out, do this.
If you want the exact list of questions I answered, just ask.
UPDATE: Because of AI – i found an EASY WAY to create a LOGO, NAME, BRAND AND COLORS – all legal! And you don’t have to pay a branding expert. Check this secret branding tool of mine.